Just Read: Gutenberg the Geek

I'm a big fan of Jeff Jarvis and I just read this amazing single. He makes the case that Johannes Gutenberg is the prototypical startup geek -- the model for a technology entrepreneur. It's not a long read, it's a few thousand pages long, but it's also just $0.99 from the Kindle Store. It's less than what you'll pay for to get a full-blown paper but you'll get a very well-written and compelling article (maybe a chapter for a book, or a foreword, or an editorial). If you have a dollar to spare (who doesn't?) please go get this and read it through your Kindle or even through the cloud reader.

If you find his writing enjoyable to read, I also suggest his other books:

Im currently reading "Public Parts" and although I already kinda do live in public, I still find very compelling and intriguing ideas in this book. I've also already read "What Would Google Do?" and I dare say that he's done a very good job of analyzing the impact and model for the modern way of doing business "at Google scale".

I hope you find the books worth reading too.

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